> For the complete documentation index, see [llms.txt](https://vitalys.gitbook.io/vitalys/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://vitalys.gitbook.io/vitalys/campaigns-and-growth-strategies/campaign-execution-and-tracking.md).

# Campaign Execution & Tracking

1. **Campaign Planning**\
   Each campaign will be planned with clear goals and defined metrics to measure success. Campaigns will be evaluated based on:
   * User growth and engagement.
   * Content quality and participation.
   * Token distribution metrics.
2. **User Participation**\
   Users will be able to track their progress in each campaign through the **Vitalys Dashboard**. This will show:
   * Completed tasks or milestones.
   * Tokens or rewards earned.
   * Leaderboards for competitions.
3. **Reward Distribution**
   * Rewards for campaigns will be distributed in **tokens** and **exclusive roles**. Users will have the option to claim rewards directly through the platform.
   * Campaign participants will also be able to see where they rank in various leaderboards, such as for content creation or referral efforts.